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Trustee Savings Bank

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In this bold, psychedelic advertisement aimed at young bank customers ("The Now Generation"), animated consumer objects and people fade into live action, while a voiceover urges "Save for it now, man!"

The shots include products a young person of 1975 could potentially buy by opening a savings account: a surfboard, a motor scooter, a transistor radio, fashionable clothes and shoes, an electric guitar, overseas travel, and ultimately, a home – symbolised by a couple silhouetted against the sunset.

Graphics proclaim: "Now Generation... Education Account."

Catalogue Reference C10029

Year 1975

Credits

Production Company: Morrow Productions

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