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Rights Information

Animated cartoon beginning with exterior of ‘MAZDA. Thorn Electrical Ltd’. Within we see the a man inventing the Mazda Wonder lightbulb. Jingle: “Now out in the factory where the lights come from / the Mazda man put this thinking cap on/ He made a light/ a wonder light/ and called it Mazda Wonder LIght.” He has an idea illustrated by a lightbulb in his thought bubble. He grabs this lightlbulb. The jingle goes on to explain that the tops of the Wonder Light packets are colour-coded to correspond with the wattage of the bulb within. Onscreen text” “Mazda Wonder Light. Thorn Electrical Industries (NZ) Ltd.” Voiceover: “Mazda Wonder Light. Stays Brighter. Longer.”

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Year 1978

Reference number C12753

Collection Film and Video Collection

Media type Moving Image

Place of Production NEW ZEALAND/AOTEAROA

Genre Advertisement

Duration 0:00:30

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