MARMITE. THINKER

Rights Information
Year
2003
Reference
C24836
Media type
Moving image
Item unavailable online
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Rights Information
Year
2003
Reference
C24836
Media type
Moving image
Item unavailable online
Categories
Advertisement
Production company
KALEIDOSCOPE

The Marmite advertisement claimed: "The original yeast spread with iron."

The Complainant said it was misleading as the original Marmite he purchased in the UK recently was different.

Code of Ethics, Rule 2.

The only claim was that Marmite was "the original yeast spread with iron", Accordingly, the taste could vary depending on where it had been produced, but the claim was still accurate.

Chairman's Ruling: Complaint Not Accepted