CHEEZELS. LIFT

A television commercial for Bluebird Foods promoting Cheezels.

An office-worker, made to feel self-consciousness eating cheezels in an elevator, shares his (bottomless) packet with his fascinated colleagues. An office party ensues in the lift complete with streamers, party hats and balloons. Jingle: “People need to have some fun. Pop cheezles on the table. So popular, they soon pop up. Pop goes the cheezels ... ” The partying office workers emerge on the ground floor to the consternation of a senior office worker who is presented with the packet. Text on-screen: “... there’s a party in every pack.”